R4R - Redaelli's Family Project is not a fashion line, it is a vision, a challenge.
It is the celebration of the sincere affection that unites past, present and future in the persons of Roberta Redaelli and her nephew Riccardo.

Fashion by R4R is young, dynamic, perfect for those who love quality and comfort but don't want to give up an exclusive, unconventional style.
A fashion that combines powerful contemporary creativity with the timeless values of the highest Italian craftsmanship.

Now the brand wears a new skin with the launch of a special collaboration with italian and international Street Artists that will create a new kind of fashion and a special space full of art and creativity!

Come and discover the exclusive collection FW 2022-23, "La vita è un circo", created in collaboration with the Como-based artist Tebra.

Fashion is a powerful medium of communication, and when it combines with the arts, its message becomes upsetting. 

Fashion designer Roberta Redaelli has opted to create a conceptual mood for her collection ECLèCKTICA FW2023-24 that celebrates human ability to self-determination and to choose every day to go against the flow and to break free from mass thought. 

The paintings of Italian-German artist Maria Misselbrook became the inspiration for the "Escape" collection. The Lausanne-based painter creates a personal art that stands outside schemes and trends.

A philosophy of living that perfectly embodies the Como's brand identity.

Prints depict a game of checkers and a stream of men broken by those who dare to go in the opposite direction to that imposed by society. Warm colors like granat, heliodoro, and calcedonium are contrasted with exquisite hues like hematite and pearl, which have a timeless sophistication-like scent.

Light and ethereal ruffles are combined with modern and sleek designs to give the clothing a bold, sought-after appeal. Jacquards take on a whimsical quality thanks to unexpected embellishment and marry slight and sensual silks. Vinyl peeps along with trending applications.

A collection that astonishes with humor and the willingness to take a risk and speak up!
Are you ready to be enthralled?

The knowledge of the textile sector and the world of fashion have driven Roberta Redaelli toward developing a new department specialized in uniforms consultancy - “Professional Corporate Wear" Consulting.

The brand offers companies operating in the luxury sector a tailormade advice allowing them to stand out from their competitors through the uniqueness of their image, by way of  innovation, comfort and exclusivity of highly personalized uniforms with a great attention to details.

This Service includes also an esxlusive assistance during and after sale.

DINAMI-TECS is a patented knitting process that allows to obtain garments that have all the typical features of the knit, such as elasticity, extensibility and comfort, while presenting structure and inalterability of shapes typical of a Shuttle fabric.