The knowledge of the textile sector and the world of fashion have driven Roberta Redaelli toward developing a new department specialized in uniforms consultancy - “Professional Corporate Wear”.
The brand offers companies operating in the luxury sector a tailormade advice allowing them to stand out from their competitors through the uniqueness of their image, by way of innovation, comfort and exclusivity of highly personalized uniforms with a great attention to details.
The preliminary study phase involves the company’s structure, needs analysis and priorities conducted onsite by the designer herself, in order to determine the right type of message to be conveyed to the customer’s target.
Once these first aspects have been defined, the institutional colors of the company together with the study of the uniforms of the various departments composing the staff, are studied. The choice of colors is fundamental because it determines the image that will be built and the concerning philosophy. For example, it is in this step that you decide if the staff should have a special prominence or if they should remain in symbiosis with the surrounding environment.